Syncrude Powers Corporate Digital Signage with Audience Software


Syncrude is one of the largest producers of crude oil from Canada’s oil sands and is one of the largest private sector employers in Alberta, employing more than 5,000 people directly. With operations running 24/7 out of their Fort McMurray corporate headquarters, Syncrude needed to keep the steady flow of employees up to date on current mine site news and conditions. Special emphasis was placed on the ability to display automated hyper-local weather and traffic updates to inform heavy equipment drivers of current conditions at the start of their shift.

A 15 screen digital signage network powered by Audience software and installed by Capital Networks Limited was deployed throughout the offices in the driver ready rooms and other common areas. The Audience solution was chosen based on its advanced content management capabilities and ability to support a wide range of automated data feeds.

About Syncrude

Syncrude is one of the largest producers of crude oil from Canada’s oil sands operating a large oil sand mine, utilities plant, bitumen extraction plant and upgrading facility processing crude oil for domestic consumption and export.Syncrude is one of the largest private sector employers in Alberta, providing jobs for 14,000 people directly and indirectly across Canada.

>

“I can honestly say it has been a long time since I have been so impressed with a company. I can assure you, you now have my business for all future purchases and I will be more than happy to refer other businesses to you. Company service like that exhibited by your staff is exceptionally rare, and I commend you for the obvious company-wide attitude that your customers are a priority.”


- Shelia Hogue, Marketing Manager, Glasgow EPB

“Once again, I want to express my gratitude towards the friendly, patient and knowledgeable Capital Networks Technician Jim Osmond. He has been a big help to both myself and Chippewa Valley Schools. I’ve said it before and I’ll say it again, Jim Osmond and the Capital Networks Tech Department are definitely one of the reasons Chippewa Valley Schools continues to use Audience.”


- James Calderone CVC-TV Coordinator

"We have 100% trust in our AudienceTM server. It's reassuring to know that we are connecting to another AudienceTM system when we collaborate with the BBC, and both servers performed flawlessly and helped make the whole show look great!"


- Gary Brown, Principal Lecturer, University of Portsmouth

"Staff reception of the PRP TV system has been very favourable, with unsolicited content being sent to Corporate Communications for broadcast on the system. This new tool provides strengthened internal communication and employee engagement."


- Taufic Saliba, Staff Sergeant, Peel Regional Police

"As Jamaica's first all digital supplier, we have a reputation for reliability, flexibility, speed, cost-effectiveness and the latest, best technology. Capital Networks and the AudienceTM platform supports us on all these fronts."


- Michael Look Tong, Director Media Services, Flow Jamaica